100+ Content Marketing Predictions for 2021

Published December 10, 2020 by Stephanie Stahl

100+ Content Marketing Predictions for 2021

We sent more than 100 virtual crystal balls to content marketing thought leaders and subject matter experts. Find out what themes emerged in their predictions for content marketing in 2021. Continue reading ?

The post 100+ Content Marketing Predictions for 2021 appeared first on Content Marketing Institute.

How to Set SMART Goals for Your Blog in 2021

Published December 17, 2020 by Bill Harper

How to Set SMART Goals for Your Blog in 2021

The post How to Set SMART Goals for Your Blog in 2021 appeared first on ProBlogger. This post is based on episode 218 of the ProBlogger podcast. It’s been a very long year, and like most people you probably can’t wait for it to be over. And with the new year just around the corner, now is a good time to set yourself some blogging goals …more The post How to Set SMART Goals for Your Blog in 2021 appeared first on ProBlogger.

How to Manage a Data-Driven Content Marketing Calendar via @JRiddall

Published December 17, 2020 by Jeff Riddall

How to Manage a Data-Driven Content Marketing Calendar via @JRiddall

A well-planned content calendar is a must-have for marketers to make sure their campaigns are optimized and performing well. Here’s what you need to know.

The post How to Manage a Data-Driven Content Marketing Calendar via @JRiddall appeared first on Search Engine Journal.

Content Experiences Are the New Content Marketing

Published December 18, 2020 by Viola Eva

Content Experiences Are the New Content Marketing

In this article, I talk about the power of creating experiences. You will find creative examples and best practices for impactful content experiences.

The post Content Experiences Are the New Content Marketing appeared first on Search Engine Journal.

How Natural Language Generation Can Help Your Digital Marketing

Published December 21, 2020 by Neil Patel

How Natural Language Generation Can Help Your Digital Marketing

You might be familiar with A.I. and what it can do. You might not know that there is a subset of it that plays a vital part in digital marketing. It’s called Natural Language Generation, and it’s more prevalent than you might think. One of the best examples of natural language generation is Google’s Smart Compose. […]

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Forward and reverse path customer clickstream analysis in Google Analytics

Published December 22, 2020 by Dave Chaffey

Forward and reverse path customer clickstream analysis in Google Analytics

Unravel your customer journeys with Google Analytics clickstream analysis on forward and reverse paths I don’t know whether you have heard of the forward and reverse path clickstream analysis technique? It’s a shame path analysis isn’t so well known as …..

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